Marico expands its breakfast portfolio with Saffola muesli

Marico, a leading FMCG company in India, has unveiled Saffola muesli with flavour pops, aiming to capitalize on its strong presence in the adult breakfast segment. The brand has established itself as a leader in the breakfast category, notably becoming India’s top brand in oats and expanding into products like peanut butter and honey. It continuously innovates to meet changing consumer needs, making convenient nutrition more exciting.

The new muesli range offers three delightful options: kesar crunch, berry crunch, and choco crunch, inspired by popular milk flavors—rich kesar, fruity berries, and indulgent chocolate. Each variant enhances breakfast with a blend of multigrains, millets, and 15-in-1 mix of fruits, nuts, and seeds, ensuring both nutrition and flavor.

Addressing the demand for convenient yet exciting breakfast options, Saffola’s muesli with flavour pops promises a crunchy experience with bursts of flavor, aiming to delight consumers and set a positive tone for the day.