Ajay Devgn integrates AI with Prismix, Pioneering Generative Storytelling

Bollywood superstar Ajay Devgn has entered the AI space with Prismix, a company focused on generative storytelling technologies. As Chairman, Devgn leads the venture alongside his nephew Danish Devgn (Co-Founder & CBO), actor Vatsal Sheth (Co-Founder & CEO), and Sahil Nayar (Co-Founder & CCO).

Prismix aims to revolutionize content creation by merging AI with creativity, collaborating across films, series, graphic novels, music videos, corporate content, and social media. Beyond entertainment, the company is also working with mainstream media and education sectors.

With a mission to redefine digital storytelling, Prismix blends technology and artistry to shape the future of AI-driven content.

10-05-2025