Manu Bhaker is appointed as the Face of Empowerment in Axis My India’s Latest Campaign

Toaster India Content Studio and Mothership Productions launched a compelling film introducing the ‘A’ App by Axis My India, developed with Google. The app connects citizens directly to government schemes, local jobs, and free wellness services, aiming to bridge India’s information gap. Olympic shooter Manu Bhaker stars as the empowered new India, adding authenticity and inspiration. Directed by Ira G, the film incorporates AI technology to enhance creativity and efficiency. Unveiled at Mumbai’s Waves Summit, this campaign marks a significant milestone in promoting digital empowerment nationwide.

15-05-2025