Passion Fruit Market Grows on Nutritional and Export Demand

The global passion fruit products market is set to grow from USD 461.2 million in 2025 to USD 732.6 million by 2032, at a CAGR of 6.8%. Increasing demand for nutritious, natural, and tropical-flavored products is fueling this rise. Passion fruit’s rich antioxidant, fiber, and vitamin content makes it popular in juices, supplements, and clean-label foods. Younger consumers, especially Millennials and Gen Z, are driving demand for bold, global flavors.

Powdered passion fruit is emerging as a preferred form due to its long shelf life and convenience. Logistics challenges remain, especially in developing regions, but investments in cold storage and packaging offer solutions. Beyond food, passion fruit oil is gaining popularity in cosmetics for its skin and hair benefits. As interest in plant-based, multifunctional ingredients grows, passion fruit continues to expand across food, beverage, and beauty sectors.

10-07-2025