Kwality Wall’s Expands In-Home Ice Cream Portfolio with New Tubs and Party Packs

Kwality Wall’s (India) Limited has launched a new range of in-home ice cream formats, including tubs and party packs, marking a strategic move to enhance everyday indulgence with milk as the core ingredient.

The range is available in 700 ml and 500 ml packs, depending on the variant, and features a diverse mix of flavours. Consumers can explore everything from classic favourites to global and regional offerings, such as Hawaiian Sundae and traditional Indian options like Kesar Bhog, catering to varied taste preferences.

With India’s per capita ice cream consumption still relatively low compared to global benchmarks, the category holds significant growth potential. The rise of quick commerce and evolving retail formats has further boosted in-home consumption, especially in urban markets, enabling convenient and spontaneous purchases.

The launch aligns with the brand’s focus on innovation, premiumisation, and delivering indulgent experiences tailored to Indian consumers.

04-05-2026