Britannia & NIC Launch Bourbon Biscuit Ice Cream

Britannia Industries and NIC Ice Creams have teamed up to launch a limited-edition NIC Bourbon Ice Cream — a creamy chocolate delight packed with crunchy Britannia Bourbon biscuit chunks.

Building on the success of the 2024 Winkin’ Cow Bourbon Shake, this treat celebrates the timeless charm of the iconic chocolate biscuit. A quirky campaign by The Womb features a humorous global summit scene where the dilemma of choosing between ice cream and biscuit ends with: “Love both? Then have both.”

The launch reflects NIC’s passion for premium, innovative flavours and Britannia’s legacy of delivering chocolatey joy. This indulgent creation is a tribute to chocolate lovers everywhere — blending two all-time favourites in one irresistible scoop.

Because let’s face it — the world could use more chocolate, not conflict!

09-07-2025